Ebay Top Star is an invite-only VIP loyalty program celebrating the platform’s most dedicated users by giving them access to some of the most unique, rare and coveted finds through curated collections, personalized support and invitations to special events.

To help launch the program with Ebay’s top users, I proposed and secured production for a culturally aligned gift with artist Matthew Senna,  built into a unique packaged invitation for the platform’s top Sneakerheads.

Agency: Manual Creative